The use of gendered language in speeches made by Trump and Clinton adhered to stereotypes of the roles of male and female leaders

David McGuire; Abbi MacKenzie; Heather Kissack

The use of gendered language in speeches made by Trump and Clinton adhered to stereotypes of the roles of male and female leaders

David McGuire, Abbi MacKenzie, Heather Kissack

Research output: Other contribution

Abstract

Speeches delivered by Donald J. Trump and Hillary Rodham Clinton during the 2016 presidential campaign contained many uses of gendered language. David McGuire, Abbi MacKenzie and Heather Kissack evaluate the use of first person singular pronouns, anger, swear words, cognitive language and tentative wording to develop an insight into how both candidates delivered important messages and framed their public persona. They also find that the choice of language and speech patterns was affected by wider stereotypical beliefs in relation to the role and disposition of male and female leaders. The LSE US Centre’s daily blog on American Politics and Policy

Original language	English
Type	LSE US Centre’s blog on American Politics and Policy
Media of output	Blog item
Publication status	Published - 26 May 2017

Keywords

Presidential campaign speeches, gendered language

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