The marketization of the third sector? Trends, impacts and implications

Michael J. Roy; Angela M. Eikenberry; Simon Teasdale

doi:10.4337/9781788114912

The marketization of the third sector? Trends, impacts and implications

Michael J. Roy, Angela M. Eikenberry, Simon Teasdale

Research output: Chapter in Book/Report/Conference proceeding › Chapter (peer-reviewed) › peer-review

8 Citations (Scopus)

Abstract

This chapter discusses the adoption of commercial and marketized practices and values by nonprofit and third sector organizations, and the implications this has for the governance of organizations and for society more broadly. It presents three interrelated trends - a changing reliance on commercial or earned income, the emergence of ‘social enterprise’ and the growth of cause-related marketing - and assesses the impact of these trends on organizational performance and in relation to their wider function in society, as market-based values have come to permeate all aspects of everyday life. The chapter ends with a discussion of implications for governance and potential research directions.

Original language	English
Title of host publication	Research Handbook of Nonprofit Governance
Editors	Gemma Donnelly-Cox, Michael Meyer, Filip Wijkström
Place of Publication	Cheltenham
Publisher	Edward Elgar Publishing Ltd.
Chapter	19
Pages	371-390
Number of pages	20
ISBN (Electronic)	9781788114912
ISBN (Print)	9781788114905
DOIs	https://doi.org/10.4337/9781788114912
Publication status	Published - 31 Dec 2021

Keywords

marketisation
nonprofit
governance
social enterprise
social innovation
welfare reform

ASJC Scopus subject areas

Economics, Econometrics and Finance(all)
General Business,Management and Accounting

UN SDGs

This output contributes to the following UN Sustainable Development Goals (SDGs)

Documents and Links

10.4337/9781788114912

Cite this

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The marketization of the third sector? Trends, impacts and implications. / Roy, Michael J.; Eikenberry, Angela M.; Teasdale, Simon.
Research Handbook of Nonprofit Governance. ed. / Gemma Donnelly-Cox; Michael Meyer; Filip Wijkström. Cheltenham: Edward Elgar Publishing Ltd., 2021. p. 371-390.

Research output: Chapter in Book/Report/Conference proceeding › Chapter (peer-reviewed) › peer-review

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The marketization of the third sector? Trends, impacts and implications

Abstract

Keywords

ASJC Scopus subject areas

UN SDGs

Documents and Links

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