The application of retailing strategies to the management of hospitality

Research output: Chapter in Book/Report/Conference proceedingChapter (peer-reviewed)

Original languageEnglish
Title of host publicationStrategic Hospitality Management
PublisherCassell
Pages83 - 98
Number of pages7
Publication statusPublished - 1991

Keywords

  • retail strategies
  • management
  • hospitality

Cite this

Lennon, J. (1991). The application of retailing strategies to the management of hospitality. In Strategic Hospitality Management (pp. 83 - 98). Cassell.
Lennon, John. / The application of retailing strategies to the management of hospitality. Strategic Hospitality Management. Cassell, 1991. pp. 83 - 98
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title = "The application of retailing strategies to the management of hospitality",
keywords = "retail strategies, management, hospitality",
author = "John Lennon",
year = "1991",
language = "English",
pages = "83 -- 98",
booktitle = "Strategic Hospitality Management",
publisher = "Cassell",

}

Lennon, J 1991, The application of retailing strategies to the management of hospitality. in Strategic Hospitality Management. Cassell, pp. 83 - 98.

The application of retailing strategies to the management of hospitality. / Lennon, John.

Strategic Hospitality Management. Cassell, 1991. p. 83 - 98.

Research output: Chapter in Book/Report/Conference proceedingChapter (peer-reviewed)

TY - CHAP

T1 - The application of retailing strategies to the management of hospitality

AU - Lennon, John

PY - 1991

Y1 - 1991

KW - retail strategies

KW - management

KW - hospitality

M3 - Chapter (peer-reviewed)

SP - 83

EP - 98

BT - Strategic Hospitality Management

PB - Cassell

ER -

Lennon J. The application of retailing strategies to the management of hospitality. In Strategic Hospitality Management. Cassell. 1991. p. 83 - 98