Strategies for the application of retailing to food and beverage operations

John Lennon, PJ Houghton

Research output: Chapter in Book/Report/Conference proceedingChapter (peer-reviewed)

Original languageEnglish
Title of host publicationFood and Beverage Management
PublisherCassell
Pages76 - 95
Number of pages10
Publication statusPublished - 1993

Keywords

  • strategies
  • retailing
  • food and beverage operations

Cite this

Lennon, J., & Houghton, PJ. (1993). Strategies for the application of retailing to food and beverage operations. In Food and Beverage Management (pp. 76 - 95). Cassell.