Service quality at Insight Leisure Management: the role of the mystery shopper

John Harris, Julian Leybourne

Research output: Chapter in Book/Report/Conference proceedingChapter (peer-reviewed)peer-review

Original languageEnglish
Title of host publicationSport and Leisure Operations Management
EditorsUna McMahon-Beattie, Ian Yeoman
PublisherThomson Learning
Pages307-315
Number of pages9
ISBN (Print)9781844800636
Publication statusPublished - 2004

Keywords

  • leisure
  • mystery shopper
  • services
  • customer service

Cite this