Rankings in the eyes of the beholder: a vox populi approach to academic journal ranking

Kim-Shyan Fam, Paurav Shukla, Ashish Sinha, Mathew Parackel, Chung-Leung Luk , Joe Choon Yean Chai

Research output: Contribution to journalArticle

Abstract

The ranking of academic journals is a contentious issue in the current higher education environment. Across the world, peers judge academics for tenure and promotion on the basis of the quality or prestige of the journals in which they publish. This research proposes a new metric (i.e., the MAG score) to assess journal impact and ranking in the field of marketing using the vox populi approach. The findings show that the vox populi approach provides a more comprehensive measure of journal impact than other impact factor metrics from the perspective of academics.
Original languageEnglish
Pages (from-to)1-17
Number of pages17
JournalAsian Journal of Business Research
Volume1
Issue number1
Publication statusPublished - Apr 2012

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ranking
prestige
marketing
promotion
education

Keywords

  • journal rankings
  • vox populi
  • marketing journals
  • impact factor
  • higher education research

Cite this

Fam, K-S., Shukla, P., Sinha, A., Parackel, M., Luk , C-L., & Yean Chai, J. C. (2012). Rankings in the eyes of the beholder: a vox populi approach to academic journal ranking. Asian Journal of Business Research, 1(1), 1-17.
Fam, Kim-Shyan ; Shukla, Paurav ; Sinha, Ashish ; Parackel, Mathew ; Luk , Chung-Leung ; Yean Chai, Joe Choon. / Rankings in the eyes of the beholder: a vox populi approach to academic journal ranking. In: Asian Journal of Business Research. 2012 ; Vol. 1, No. 1. pp. 1-17.
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Fam, K-S, Shukla, P, Sinha, A, Parackel, M, Luk , C-L & Yean Chai, JC 2012, 'Rankings in the eyes of the beholder: a vox populi approach to academic journal ranking', Asian Journal of Business Research, vol. 1, no. 1, pp. 1-17.

Rankings in the eyes of the beholder: a vox populi approach to academic journal ranking. / Fam, Kim-Shyan; Shukla, Paurav; Sinha, Ashish; Parackel, Mathew; Luk , Chung-Leung; Yean Chai, Joe Choon.

In: Asian Journal of Business Research, Vol. 1, No. 1, 04.2012, p. 1-17.

Research output: Contribution to journalArticle

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T1 - Rankings in the eyes of the beholder: a vox populi approach to academic journal ranking

AU - Fam, Kim-Shyan

AU - Shukla, Paurav

AU - Sinha, Ashish

AU - Parackel, Mathew

AU - Luk , Chung-Leung

AU - Yean Chai, Joe Choon

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AB - The ranking of academic journals is a contentious issue in the current higher education environment. Across the world, peers judge academics for tenure and promotion on the basis of the quality or prestige of the journals in which they publish. This research proposes a new metric (i.e., the MAG score) to assess journal impact and ranking in the field of marketing using the vox populi approach. The findings show that the vox populi approach provides a more comprehensive measure of journal impact than other impact factor metrics from the perspective of academics.

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KW - vox populi

KW - marketing journals

KW - impact factor

KW - higher education research

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Fam K-S, Shukla P, Sinha A, Parackel M, Luk C-L, Yean Chai JC. Rankings in the eyes of the beholder: a vox populi approach to academic journal ranking. Asian Journal of Business Research. 2012 Apr;1(1):1-17.