@inbook{a74dc18229d146828ee4159951c67fe0,
title = "Organizational identity and value triangle: management of Jungian paradoxes to enable sustainable business model innovation",
abstract = "Biloslavo et al. add a much-needed new lens to understanding the nature of sustainable business models. Drawing on an interdisciplinary approach and adopting a Jungian dialectical approach, they explore the connections between organizational identity, paradoxes, and sustainable business model innovation. A sustainable business model framework termed the “Value Triangle” is applied to an illustrative case study of Japanese firm Muji. The result is a new perspective on designing sustainable business models incorporating paradoxical characteristics of organizational identity. This chapter supports the contention that organizational identity and sustainable business models can be mutually constitutive.",
keywords = "Jungian paradox, organizational identity, sustainable business model , innovation",
author = "Roberto Biloslavo and David Edgar and Carlo Bagnoli",
note = "Auto-updates - Pub date changed from 'Oct 2018' - CR (09/07/21)",
year = "2019",
doi = "10.1007/978-3-319-93275-0_10",
language = "English",
isbn = "9783319932743",
series = "Palgrave Studies in Sustainable Business In Association with Future Earth",
publisher = "Palgrave Macmillan",
pages = "277--316",
editor = "Annabeth Aagaard",
booktitle = "Sustainable Business Models: Innovation, Implementation and Success",
}