New evidence of preference reversals in health utility measurement

Han Bleichrodt, Jose Luis Pinto Prades

Research output: Contribution to journalArticlepeer-review

17 Citations (Scopus)


A central assumption in health utility measurement is that preferences are invariant to the elicitation method used. This assumption is challenged by preference reversals. Previous studies have observed preference reversals between choice and matching tasks and between choice and ranking tasks. We present a preference reversal that is entirely derived from choices, the basic primitive of economics and utility theory. The preference reversal was observed in two studies regarding health states after stroke.
Original languageEnglish
Pages (from-to)713-726
Number of pages14
JournalHealth Economics
Issue number6
Early online date3 Sep 2008
Publication statusPublished - Jun 2009


  • health economics
  • preference reversals
  • health utility measurement


Dive into the research topics of 'New evidence of preference reversals in health utility measurement'. Together they form a unique fingerprint.

Cite this