How smartphones improve the effectiveness of commercial promotions

Irene Garcia Medina, David Roman Coy, Manuel Carricano, Pedro Alvaro Pereira Correia

Research output: Contribution to conferenceOther

Original languageEnglish
Publication statusPublished - 1 Jun 2018

Cite this

Garcia Medina, I., Roman Coy, D., Carricano, M., & Pereira Correia, P. A. (2018). How smartphones improve the effectiveness of commercial promotions.
Garcia Medina, Irene ; Roman Coy, David ; Carricano, Manuel ; Pereira Correia, Pedro Alvaro. / How smartphones improve the effectiveness of commercial promotions.
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title = "How smartphones improve the effectiveness of commercial promotions",
author = "{Garcia Medina}, Irene and {Roman Coy}, David and Manuel Carricano and {Pereira Correia}, {Pedro Alvaro}",
note = "Acceptance in SAN AAM requested ET 17/6/19 Query to author - poster not paper? 27/6/19 ^Author confirmed presentation. Changed template. ET",
year = "2018",
month = "6",
day = "1",
language = "English",

}

Garcia Medina, I, Roman Coy, D, Carricano, M & Pereira Correia, PA 2018, 'How smartphones improve the effectiveness of commercial promotions'.

How smartphones improve the effectiveness of commercial promotions. / Garcia Medina, Irene; Roman Coy, David; Carricano, Manuel; Pereira Correia, Pedro Alvaro.

2018.

Research output: Contribution to conferenceOther

TY - CONF

T1 - How smartphones improve the effectiveness of commercial promotions

AU - Garcia Medina, Irene

AU - Roman Coy, David

AU - Carricano, Manuel

AU - Pereira Correia, Pedro Alvaro

N1 - Acceptance in SAN AAM requested ET 17/6/19 Query to author - poster not paper? 27/6/19 ^Author confirmed presentation. Changed template. ET

PY - 2018/6/1

Y1 - 2018/6/1

UR - http://www.emac-online.org/r/default.asp?iId=GFDMDE

M3 - Other

ER -

Garcia Medina I, Roman Coy D, Carricano M, Pereira Correia PA. How smartphones improve the effectiveness of commercial promotions. 2018.