Getting the couch potato to engage in conversation: social TV in a converging media environment

Raimund Schatz, Lynne Baillie, Peter Fröhlich, Sebastian Egger

    Research output: Chapter in Book/Report/Conference proceedingConference contribution

    Abstract

    In this paper we report on our findings from two user studies on stationary and mobile Social TV. Given the results, we propose that in a converging media environment, mobile devices such as multimedia phones are essential elements of the next generation of Social TV services. They are established social connectivity providers, personal media interfaces, content capture and sharing tools, and thus complement stationary interactive TV setups very well. We also found that TV content itself has a significant influence on users’ readiness to engage in mediated social interaction. Consequently, content and mobile interfaces should form part of a future Social TV 2.0 agenda.

    Original languageEnglish
    Title of host publicationProceedings of EuroITV 2008
    PublisherSpringer
    ISBN (Print)9783540694779
    Publication statusPublished - 1 Jan 2008

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  • Cite this

    Schatz, R., Baillie, L., Fröhlich, P., & Egger, S. (2008). Getting the couch potato to engage in conversation: social TV in a converging media environment. In Proceedings of EuroITV 2008 Springer. http://researchonline.gcu.ac.uk/sec/213