Examining tourists’ loyalty toward cultural quarters

Annie Chen; Norman Peng; Kuang-peng Hung

doi:10.1016/j.annals.2015.01.004

Examining tourists’ loyalty toward cultural quarters

Annie Chen, Norman Peng, Kuang-peng Hung

Fashion and Marketing

Research output: Contribution to journal › Article › peer-review

13 Citations (Scopus)

Abstract

Highlights:
- This paper examines tourists’ loyalty toward cultural quarters.
- A model of the symbolic consumption of tourism destination brands is used.
- Self-congruence affects tourists’ loyalty.
- Brand identification does not affect loyalty.
- Lifestyle-congruence affects tourists’ loyalty.

Original language	English
Pages (from-to)	59-63
Number of pages	5
Journal	Annals of Tourism Research
Volume	51
Early online date	13 Feb 2015
DOIs	https://doi.org/10.1016/j.annals.2015.01.004
Publication status	Published - Mar 2015

Keywords

tourist loyalty
cultural quarters
life-style congruence
brand identification
Taiwan

ASJC Scopus subject areas

Tourism, Leisure and Hospitality Management

Documents and Links

10.1016/j.annals.2015.01.004

Cite this

@article{1103c44a296a415c945a0a0a471e23ec,

title = "Examining tourists{\textquoteright} loyalty toward cultural quarters",

abstract = "Highlights:- This paper examines tourists{\textquoteright} loyalty toward cultural quarters.- A model of the symbolic consumption of tourism destination brands is used.- Self-congruence affects tourists{\textquoteright} loyalty.- Brand identification does not affect loyalty.- Lifestyle-congruence affects tourists{\textquoteright} loyalty.",

keywords = "tourist loyalty, cultural quarters, life-style congruence, brand identification, Taiwan",

author = "Annie Chen and Norman Peng and Kuang-peng Hung",

note = "Acceptance from webpage EKT 12.07.21",

year = "2015",

month = mar,

doi = "10.1016/j.annals.2015.01.004",

language = "English",

volume = "51",

pages = "59--63",

journal = "Annals of Tourism Research",

publisher = "Elsevier Ltd",

}

TY - JOUR

T1 - Examining tourists’ loyalty toward cultural quarters

AU - Chen, Annie

AU - Peng, Norman

AU - Hung, Kuang-peng

N1 - Acceptance from webpage EKT 12.07.21

PY - 2015/3

Y1 - 2015/3

N2 - Highlights:- This paper examines tourists’ loyalty toward cultural quarters.- A model of the symbolic consumption of tourism destination brands is used.- Self-congruence affects tourists’ loyalty.- Brand identification does not affect loyalty.- Lifestyle-congruence affects tourists’ loyalty.

AB - Highlights:- This paper examines tourists’ loyalty toward cultural quarters.- A model of the symbolic consumption of tourism destination brands is used.- Self-congruence affects tourists’ loyalty.- Brand identification does not affect loyalty.- Lifestyle-congruence affects tourists’ loyalty.

KW - tourist loyalty

KW - cultural quarters

KW - life-style congruence

KW - brand identification

KW - Taiwan

U2 - 10.1016/j.annals.2015.01.004

DO - 10.1016/j.annals.2015.01.004

M3 - Article

VL - 51

SP - 59

EP - 63

JO - Annals of Tourism Research

JF - Annals of Tourism Research

ER -

Examining tourists’ loyalty toward cultural quarters

Abstract

Keywords

ASJC Scopus subject areas

Documents and Links

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Cite this