Business strategy for the digital world

Colin Combe

    Research output: Chapter in Book/Report/Conference proceeding › Chapter

    Abstract

    This book chapter focuses on business strategy in the digital age.

    Original languageEnglish
    Title of host publicationStrategic Information Systems Management
    PublisherCengage
    ISBN (Print)9781408007938
    Publication statusPublished - 1 Jan 2010

    Keywords

    • business strategy
    • strategic management

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    Combe, C. (2010). Business strategy for the digital world. In Strategic Information Systems Management Cengage. http://researchonline.gcu.ac.uk/cbs/248