@book{7c02a7ad51d04a9d94deedad67f3036c,
title = "Business Strategy: An Introduction",
abstract = "Business Strategy: An Introduction is an accessible textbook providing a straightforward and comprehensive guide to strategic management for undergraduate students of business and management.",
keywords = "business strategy, strategic management",
author = "David Campbell and David Edgar and George Stonehouse",
note = "<p>Published by Palgrave Macmillan (2011), ISBN: 9780230218581 (<a href={"}http://www.palgrave.com/business/campbelledgarstonehouse/index.asp{"}>http://www.palgrave.com/business/campbelledgarstonehouse/index.asp</a>).</p>",
year = "2011",
language = "English",
isbn = "9780230218581",
publisher = "Palgrave Macmillan",
}