Photo of Ruth Marciniak

Ruth Marciniak

Dr.

  • Poplar, 40 Fashion Street

    E1 6PX London

    United Kingdom

20122019

Research output per year

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Research Output

Adopting participatory action research to challenge structural inequalities with British Muslim women

Akalu, H., Ahmed, B., Marciniak, R. & Khalifa, D., 29 Apr 2019, (Accepted/In press) Proceedings of ARNA 2019.

Research output: Chapter in Book/Report/Conference proceedingConference contribution

An exploratory investigation into the consumer use of WeChat to engage with luxury fashion brands.

Siddiqui, N., Mannion, M. & Marciniak, R., 4 Apr 2019, Social Commerce: Consumer Behaviour in Online Environments. Boardman, R., Blazquez, M., Henninger, C. E. & Ryding, D. (eds.). 1st ed. Switzerland: Palgrave Macmillan, p. 213-234 22 p.

Research output: Chapter in Book/Report/Conference proceedingChapter (peer-reviewed)

  • Customer engagement with websites: a transactional retail perspective

    Connell, C., Marciniak, R., Carey, L. I. & McColl, J., 9 Sep 2019, In : European Journal of Marketing. 53, 9, p. 1882-1904 23 p.

    Research output: Contribution to journalArticle

    Open Access
    File
  • 89 Downloads (Pure)

    Empowering British Muslim Women through Participatory Action Research

    Akalu, H., Ahmed, B., Marciniak, R. & Khalifa, D., Jun 2019.

    Research output: Contribution to conferencePaper

    The influence of electronic word of mouth on highly skilled expatriate workers seeking tourist information: the case study of Saudi Arabia

    Al Sharif, A. & Marciniak, R., Jan 2019, Social Commerce: Consumer Behaviour in Online Environments. Boardman, R., Blazquez, M., Henninger, C. E. & Ryding, D. (eds.). Switzerland: Palgrave Macmillan, p. 169-188 19 p.

    Research output: Chapter in Book/Report/Conference proceedingChapter (peer-reviewed)