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Noreen Siddiqui

Dr.

  • 70 Cowcaddens Road, Glasgow Caledonian University

    G4 0BA Glasgow

    United Kingdom

20042020

Research output per year

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Research Output

  • 2 Article
  • 1 Conference contribution
  • 1 Chapter (peer-reviewed)
  • 1 Paper

Digital marketing for Saudi Arabian university student recruitment

Abed Althagafi, A., Mannion, M. & Siddiqui, N., 20 Feb 2020, In : Journal of Applied Research in Higher Education. 14 p.

Research output: Contribution to journalArticle

  • An exploratory investigation into the consumer use of WeChat to engage with luxury fashion brands.

    Siddiqui, N., Mannion, M. & Marciniak, R., 4 Apr 2019, Social Commerce: Consumer Behaviour in Online Environments. Boardman, R., Blazquez, M., Henninger, C. E. & Ryding, D. (eds.). 1st ed. Switzerland: Palgrave Macmillan, p. 213-234 22 p.

    Research output: Chapter in Book/Report/Conference proceedingChapter (peer-reviewed)

  • An Exploratory Study: Understanding the Cultural Influences and the Role of Religion on British Muslim Women’s Fashion Preferences in the UK

    Akin, E., Siddiqui, N. & Ritch, E., 11 Jun 2019, 21st International Conference on Fashion Trends, Clothing and Media (ICFTCM 2019).

    Research output: Chapter in Book/Report/Conference proceedingConference contribution