Projects per year
Personal profile
Research interests
Professor Carol Emslie leads the Substance Use research group (@SubMisuseGcu) within the Research Centre for Health (ReaCH) at Glasgow Caledonian University (GCU). After joining GCU in 2012, she was selected for Scottish Crucible, a development programme for Scotland's research leaders. She now leads GCU Crucible (@GCUCrucible) which aims to develop outward-facing early career researchers who can communicate their research to the public, policy makers & practitioners. Her research focuses on gender and alcohol consumption. Recent projects involve translating complex findings about gender and alcohol into infographics (funded by Scottish Health Action on Alcohol Problems), a social media campaign with Alcohol Focus Scotland higlighting the cynical marketing of alcohol to women (#dontpinkmydrink) and a qualitative project exploring the impact of lowering Scotland’s drink drive limit (funded by CSO). Current work includes a project exploring alcohol and tobacco availability in Scottish neighbourhoods over time (funded by ESRC: lead Prof Niamh Shortt), the impact of minimum unit pricing on homeless people (CSO), and experiences of alcohol services among LGBTQ+ people in Scotland (SHAAP).
Carol's research includes a content analysis of newspaper representations of men and women’s 'binge' drinking which highlights the disproportionate focus on women's' drinking (also featured in The Conversation) and exploring the social context of drinking in LGBT communities in Scotland. Other work includes a gender-sensitive scoping review of population level interventions which influence alcohol-related harm (working with the University of Stirling and Glasgow Centre for Population Health) and MRC-funded research focusing on drinking in midlife.
She has held three research grants with the National Institute for Health Research. A current project (led by Prof Niamh Fitzgerald) explores the impact of extending the opening hours of bars and clubs on emergency services, crime and health. Past projects include a multi-centre RCT exploring whether texting innovative messages to men in deprived areas would reduce their binge drinking, while the other was a qualitative study across four cities in the UK exploring barriers and facilitators to immunisation in Traveller Communities.
Carol is co-Chair of the Scottish Alcohol Research Network, currently facilitates the SSA Qualitative Methods Journal club and is an assistant editor for the journal Addiction . Previously she was one of the Convenors for the British Sociological Association Alcohol Study group, and on the Grants Advisory Panel for Alcohol Research UK (Now Alcohol Change UK).
Carol graduated from Glasgow University (First Class Honours, Sociology) and gained her PhD from the MRC Social & Public Health Sciences Unit. Her quantitative thesis examined the health of men and women within a British Bank in order to explore whether gender differences in minor morbidity persist amongst men and women working in similar jobs. She then worked as a Research Fellow in the Department of General Practice, Glasgow University on a qualitative project which investigated people's perceptions of a family history of heart disease, before returning to a Senior Investigative Scientist post in the Gender & Health programme at the MRC Social & Public Health Sciences Unit.
Clip (c1 min) about LGBTQ+ people's experience of alcohol services- Link
New York Times article on women and alcohol - Link
Interview on the feminisation of alcohol for BBC Radio’s Women’s Hour - Link
Podcast about work on gender and alcohol - Link
#dontpinkmydrink social media campaign - Link
How alcohol companies use International Women’s Day to sell more drinks to women - Link
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
Keywords
- Gender and Sexuality
- alcohol
- Medicine and Health
- Other Public Health
- alcohol
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Evaluating later or expanded premises hours for alcohol in the night-time economy (ELEPHANT): A mixed methods, natural experiment evaluation
Emslie, C., Fitzgerald, N., Mohan, A., Lewsey, J., McIntosh, E. & Angus, C.
National Institute for Health Research
1/10/20 → 30/09/23
Project: Research Grant
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Change in alcohol and tobacco availability. Population health and the lived experience.
Economic and Social Research Council (ESRC)
1/12/19 → 1/09/23
Project: Research Grant
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Alcohol marketing to LGBTQ+ communities: A scoping review
Whiteley, D., Dimova, E. & Emslie, C.
Project: Research Grant
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Gender and alcohol: Evidence and options for policies and programmes
Emslie, C., Dimova, E. & Lyons, A.
Project: Research Grant
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Exploring men’s alcohol consumption in the context of fatherhood: A scoping review
Dimova, E., Emslie, C. & McAloney-Kocaman, K.
1/09/20 → 31/01/21
Project: Research Grant
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Alcohol interventions for LGBTQ+ adults: a systematic review
Dimova, E. D., Elliott, L., Frankis, J., Drabble, L., Wiencierz, S. & Emslie, C., Jan 2022, In: Drug and Alcohol Review. 41, 1, p. 43-53 11 p.Research output: Contribution to journal › Review article › peer-review
Open AccessFile2 Citations (Scopus)51 Downloads (Pure) -
Alcohol minimum unit pricing and people experiencing homelessness: a qualitative study of stakeholders' perspectives and experiences
Dimova, E., Strachan, H., Johnsen, S., Emslie, C., Whiteford, M., Rush, R., Smith, I., Stockwell, T., Whittaker, A. & Elliott, L., 28 Sep 2022, (E-pub ahead of print) In: Drug and Alcohol Review. 13 p.Research output: Contribution to journal › Article › peer-review
Open AccessFile16 Downloads (Pure) -
Exploring men's alcohol consumption in the context of becoming a father: a scoping review
Dimova, E. D., McGarry, J., McAloney-Kocaman, K. & Emslie, C., 2 Nov 2022, In: Drugs: Education, Prevention and Policy. 29, 6, p. 643-654 12 p.Research output: Contribution to journal › Article › peer-review
Open AccessFile1 Citation (Scopus)51 Downloads (Pure) -
Exploring the experiences of alcohol service use among LGBTQ+ people in Scotland: a qualitative study
Dimova, E., O'Brien, R., Elliott, L., Frankis, J. & Emslie, C., Nov 2022, In: International Journal of Drug Policy. 109, 9 p., 103859.Research output: Contribution to journal › Article › peer-review
Open AccessFile20 Downloads (Pure) -
'Pretty in Pink’ and ‘Girl Power’: an analysis of the targeting and representation of women in alcohol brand marketing on Facebook and Instagram
Atkinson, A. M., Meadows, B. R., Emslie, C., Lyons, A. & Sumnall, H. R., Mar 2022, In: International Journal of Drug Policy. 101, p. 1-12 12 p., 103547.Research output: Contribution to journal › Article › peer-review
Open AccessFile9 Citations (Scopus)39 Downloads (Pure)
Activities
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Alcohol, technology, music and you
Carol Emslie (Presenter)
9 Jun 2015Activity: Other › Types of Public engagement and outreach - Festival/Exhibition
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A pint with pals is good for the mind
Carol Emslie (Interviewee)
13 Jan 2014Activity: Other › Types of Public engagement and outreach - Media article or participation
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Can we harness the digital revolution to improve health in Scotland?
Carol Emslie (Presenter)
12 Jun 2017Activity: Other › Types of Public engagement and outreach - Festival/Exhibition
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Concerns drink firms exploiting gay community
Carol Emslie (Interviewee)
8 Dec 2015Activity: Other › Types of Public engagement and outreach - Media article or participation
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Drinking allows mothers to recapture their carefree days
Carol Emslie (Interviewee)
13 Jan 2015Activity: Other › Types of Public engagement and outreach - Media article or participation