Aileen Stewart

Mrs.

Lecturer, Fashion and Marketing

Emailast3@gcu.ac.uk

70 Cowcaddens Road, Glasgow Caledonian University
G4 0BA Glasgow
United Kingdom

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2 Chapter (peer-reviewed)
2 Article
1 Conference contribution

Luxury perfume brands and the relationship with millennial consumers in the UK
Stewart, A. & Carey, L., 10 Dec 2019, Understanding Luxury Fashion: From Emotions to Brand Building. Cantista, I. & Sadaba, T. (eds.). Palgrave Macmillan, (Palgrave Advances in Luxury).
Research output: Chapter in Book/Report/Conference proceeding › Chapter (peer-reviewed) › peer-review
Identifying the unique characteristics of independent fashion retailers in Scotland by utilising Porter’s generic competitive strategy model and the marketing mix
O'Hare, N., Stewart, A. & McColl, J., 1 Jan 2018, In: Mediterranean Journal of Communication. 9, 1, p. 371-386 16 p.
Research output: Contribution to journal › Article › peer-review

Open Access
File
185 Downloads (Pure)
Mature consumers' relationship with their perfume
Drylie-Carey, L. & Stewart, A., 1 Jan 2018, In: Mediterranean Journal of Communication. 9, 1, p. 363-370 8 p.
Research output: Contribution to journal › Article

Open Access
File
112 Downloads (Pure)
Vintage fashion: a cross-cultural perspective
Carey, L., Cervellon, M-C., McColl, J., Stewart, A. & Yuen, Y. C. Y., 2018, Vintage Luxury Fashion: Exploring the Rise of Secondhand Clothing Trade. Ryding, D., Henninger, C. & Blazquez Cano, M. (eds.). Palgrave Macmillan, p. 185-203 20 p. (Palgrave Advances in Luxury).
Research output: Chapter in Book/Report/Conference proceeding › Chapter (peer-reviewed) › peer-review
Luxury perfume brands: Consumer Brand Relationship and the mature consumer
Carey, L., Stewart, A. & Walkinshaw, S., 31 Oct 2016, Global Fashion Conference 2016: 5th International Conference on Global Fashion. Stockholm University Press, 11 p.
Research output: Chapter in Book/Report/Conference proceeding › Conference contribution

Open Access
File
442 Downloads (Pure)

Luxury perfume brands and the relationship with millennial consumers in the UK

Identifying the unique characteristics of independent fashion retailers in Scotland by utilising Porter’s generic competitive strategy model and the marketing mix

Mature consumers' relationship with their perfume

Vintage fashion: a cross-cultural perspective

Luxury perfume brands: Consumer Brand Relationship and the mature consumer