Keyphrases
Consumer Perception
100%
Glasgow
100%
Hyperbole
100%
Destination Marketing
80%
Word Association
80%
Word Association Task
60%
Brand Personality
40%
Brand Marketing
40%
Destination Branding
40%
Destination Markets
40%
Tourists
20%
Consumer Relationship
20%
City Scale
20%
Marketing Research
20%
Text-dependent
20%
Tourist Destination Image
20%
Antonyms
20%
Tourism Destination
20%
Word Embedding
20%
Orthodoxy
20%
Financial Investment
20%
Perceived Personality
20%
Destination Awareness
20%
Personality Research
20%
Dual-process Theory
20%
Linguistic Associations
20%
Tourism Marketing
20%
Semantic Words
20%
Marketing Campaign
20%
Semantic Distance
20%
Situated Simulation
20%
Simulation Theory
20%
Lived Experience
20%
Visitor Experience
20%
Association Study
20%
Significant Relationship
20%
Social Sciences
Consumer Perception
100%
Destination Marketing
100%
Brand Personality
66%
Linguistics
66%
Empirical Research
33%
Marketing Research
33%
Destination Image
33%
Financial Investment
33%
Lived Experience
33%
Personality Scale
33%
Tourism Marketing
33%
Word Embedding
33%
UK
33%
Visitor Experience
33%